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[by Carolyn Potts]
What social media marketing has in common with plate spinning.
If you’re wondering if you should add social media to your marketing mix, there’s a simple test. How many plates are you successfully spinning right now?
Think of each of your marketing initiatives as a plate…. a plate you have to keep spinning–like the old vaudeville plate-spinning jugglers.
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[by Jim Cavanaugh]
Facebook has grown to be one of my most important business resources. Once you move beyond Farmville, horoscopes and what your long lost high school friend had for lunch, there can be a wealth of information and the ability to reach out to and build relationships with current and prospective clients.
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[by Jim Cavanaugh]
LinkedIn has become my most important tool for identifying new clients. While not as popular or user friendly as facebook, LinkedIn has a different culture and is much more about business.
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[by Rosh Sillars]
What with all the noise on the Web, it can be tough to keep current with updates to social media platforms. Here are a few worthy of noting:
LinkedIn has updated its company search. Now you can search companies based on criteria such as location, how close companies are to your network, or keywords related to the business.
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[by Jay Kinghorn]
Last week my wife and I began renovating our master bedroom. We hired a professional flooring expert to install the floors and a finish carpenter to complete the baseboards. We prepped the room for the flooring and painted the walls and trim.
Hiring professionals to do the important detail work like the floors and baseboards was absolutely the right decision. They were able to finish those projects in much less time than we could have and in a much more aesthetically pleasing way than we could have.